Press Release

Online Lottery Scenario in the time of the Global Economic Crisis
Date: 2010-09-20 14:17:02

The global economic crisis is a pretty much worn out topic of conversation. In the current scenario, it would be interesting to know what’s happening to lottery companies world-wide. Are they immune to the current crisis? The logical assumption would be that even the lottery industry has succumbed to the after effects of the economic melt-down as felt by auto industries, luxury businesses etc. But the reality is that the industry continues to thrive even in these tough economic times.

Research reveals that when the markets plunged in 1987, the gambling industry continued to thrive. The reason for this may lie in the human need for entertainment and comfort when confronted with difficult issues that may threaten their livelihood.

Consistent Growth Prospects
In spite of the economic crisis online lottery is rising in popularity. Taking a chance with online lotto is a kind of escape from fears and insecurities that the economic crisis has thrown up – People will continue to place bets in the hope that a win will ease them out of their current bleak financial condition in the time of recession and help them make ends meet. In fact the online gambling business is predicted to grow in double digit figures since those hit by the crisis but who want to gamble will find it more convenient to try their luck online from their PC’s rather than spend money to travel to casinos and lottery kiosks.

Lottery lovers are still out there enjoying the convenience of playing lottery online within the comfort of their homes; they may not indulge in fancy dining and overpriced entertainment during these times. The growing popularity of online lotteries proves the fact that more and more people are trying their luck in winning lotteries around the world.

Casinos vs. Online Lottery
It is a proven fact that people are shying away from land-based casinos and using online lottery instead. They may not wager large amounts like they did before, but the lure of winning is too strong for them to stop completely. They will turn to online companies as an easy method of having fun but for less money.

The overheads for online gambling companies are low, since they do not have the burden of maintaining casinos and restaurants on their premises, which again translate to employing and paying scores of workers. Unlike land based casinos, any expansion plans for online lottery companies would involve only slight modifications and initiatives such as offering their website in different languages and so on.

Among the major players in the game, is a lottery website which is making an entry into the Indian online lottery scene. Their user-friendly site provides a variety of lottery opportunities, attractive bonuses plus a whole lot more.

There is no doubt that the gambling industry is on the threshold of even more growth as it grows more popular than ever and proving to be a huge profitable industry worldwide. Log on to and enter the thrilling world of online lotteries.


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