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In it 'till you win it!

Date: 2010-12-02 11:17:22

Starting today and running until the end of January 2011, are giving seven lucky players a free ticket in every draw until they hit the jackpot! This new 'up sell' campaign is to promote the new Bundle purchase options which enable players to purchase bulk amounts of tickets running over a span of time. Any player that purchases a Bundle during the months of December 2010 and January 2011 will automatically be entered into a draw to win one of these seven "In it 'til you win it packages". With the holiday season just around the corner the timing of this competition could not be more relevant as many players would not be at their computer to play their entries manually. The Bundle package allows players to purchase tickets up front and have them play in each draw for a specific period of time. Players will receive more entries into the competition for bigger bundles purchased. A weekly bundle will earn you 1 entry, a 4 week bundle, 6 entries and a 3 month bundle, 20 entries. If you play a 6 month bundle, you will receive 45 "In it 'til you win it" competition entries and a yearly bundle will earn you a whopping 100 entries.

To get some idea of the value of the prize on offer take a look at the value estimated over a potential 30 year period.

 This competition will be promoted to all players via our reminder mailers and via a link on our homepage. For any affiliates wanting to actively promote this campaign you will find a link in the text link section along with a 160x300 banner in the banner section.

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